Bespoke hat designer and native New Yorker Teressa Foglia swept throughout the Lone Star State not too long ago making her first go to to the Spherical Prime Antiques Present and internet hosting pop-ups in Austin, Dallas and Houston. Not solely was she blown away by all that she encountered, however hat aficionados went wild for her eponymous assortment of distinctive chapeaux. A lot in order that she is contemplating including a Texas department to her steady of 5 storefronts.
At every watering gap on her trek by Texas, Foglia launched some 100 of her gorgeous ready-to-wear hats, all of that are handmade from sustainably sourced furs, felts and straws, adorned with classic ribbons and trim, and lined with laces present in flea markets and classic silks culled from scarf finds.
PaperCity visited with the contemporary milliner and her artistic director, enterprise associate and boyfriend Tyler Hays Wild simply previous to their pop-up within the Garden Bungalows at Houston’s La Colombe d’Or. The next day they arrange store at Katia the place the time slots for {custom} consults had been stuffed nearly as quickly because the invitation went out.
On this present day, Foglia is carrying an adorably quirky hat that was custom-designed for considered one of her pals, one she borrowed for this highway journey. For the images, she donned considered one of her extra subdued retail designs whereas posing with greater than a dozen hats.
“We now have a novel vary the place we will do the straightforward and chic,” Wild says. “And we will additionally do the summary and the form of a wild one-of-a-kind after which something in between.”
Stunning to each Foglia and Wild, the road’s extra elegant, conservative hats received the love from Texans whereas the tie-dyed cowhide western hats that that they had anticipated to soar performed second on the gross sales sheets. After which there’s the {custom} choice.
“They arrive to us to place their private story on their hat. They carry their very own charms. They carry their very own heirloom items,” Foglia says. “All of the hats have classic silk or lace liners on the within, and may be personalized.”
One of many two Bungalows the place the hats are on show additionally has a stitching machine, vintage ribbons, cloth swatches, charms and extra so {that a} hat may very well be personalized on website. Sometimes the custom-made hat requires 4 to 6 weeks for supply.
The in-stock hats are priced from $75 for easy straw to $1,890 for a western-weight fur felt in Rose Gold Chrome Paint.
Whereas the felt and fur hats are handmade within the Brooklyn and Malibu retailers, the panama straws are made by staff in a fourth-generation operation in Ecuador. The very informal one hundred pc recycled denim hats are made by a single household in Guatemala as a part of the New Denim Undertaking. The $75 straws are made in Colombia with 50 % of gross sales going again to the household that produces them. As Foglia explains, every little thing is produced in small batches and in help of native communities and artisans.
Extra stores are positioned in Laguna Seashore, Palm Springs and New York’s Nolita neighborhood.
Spherical Prime Enchantment
“Rancho Pillow was not like something I may have imagined and Spherical Prime was a dream,” Foglia enthused. “I used to be screaming. It was probably the most magical factor. One of the simplest ways I may describe it to anybody is that it’s Burning Man meets antiquing.
“Everybody reveals up. Everybody has their very own camp, their very own look, their very own vibe. You return to your camp at night time then all of it disappears in 4 weeks.”
Amongst these “everybody” had been Jenna Lyons, former artistic director and president for J.Crew, and Bunkhouse Hotel founder Liz Lambert.
Foglia and Wild bunked in an Airstream trailer on the Rancho Pillow property and she or he says that she is dedicated to by no means lacking the biannual occasion. She even referred to as her mom again in New York to say that the household wanted to purchase property there.
“I’m obsessed, I have to dwell right here. It’s loopy. It’s superb,” she tells PaperCity.
Within the comparatively brief time that Teressa Foglia has launched, the gathering has obtained superstar love from a solid that features Owen Wilson, Cindy Crawford, Gerard Butler, John Mayer, Catherine Zeta-Jones, Keri Russell, Jamie Chung and designer Kelly Wearstler, who Foglia bumped into in Round Top.
