The creator-driven gaming platform, clocking 100% progress month-on-month, has greater than 5 lakh customers and 10,000 creators throughout 4 languages. It permits creators to go reside and host video games and quizzes with the viewers.
“There are over 50 million creators globally of which 5 million are in India, however there aren’t sufficient creator monetisation avenues…,” Saurabh Pandey, co-founder and chief government officer of Eloelo, mentioned. “We wish to remedy this by enabling creators to interact with their audiences over reside social video games and unlock monetization alternatives.”
About 85% of its customers are from non-metros, and over half of them are ladies. The typical consumer spends over 25 minutes on the app day by day, the corporate mentioned.
Eloelo, which just lately raised $400,000 from Waterbridge Ventures, Sequoia Scout and different angel traders, goals to carry offline actions like musical chairs, tambola, expertise reveals and quiz contests on-line in an anchor-driven format.
“We had been at all times trying on the creator monetisation downside with a special lens. As an alternative of copy-pasting options on subscription for unique content material which work globally however not in India, we determined to mix a novel offline perception of creator-hosted video games by bringing it on-line and enabling creators to monetize from audiences utilizing our in-app forex,” mentioned Akshay Dubey, co-founder of Eloelo.